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October 23, 2006
FOR IMMEDIATE RELEASE
For further information contact:
Beth Bobst, Director of Marketing
The Pineapple Corporation
Phone: (904) 223-7024
beth@thepineapplecorp.com
www.thepineapplecorp.com
Maxine McBride, President
Clockwork Marketing Services, Inc.
Phone: (904) 280-7960
Fax: (904) 280-2567
maxine@clockworkmarketing.com

THE PINEAPPLE CORPORATION LAUNCHES REAL ESTATE SERVICES DIVISION

JACKSONVILLE, Florida - The Pineapple Corporation, a builder/developer of custom and semi-custom homes and communities, announces the launch of its new Real Estate Services division in Northeast Florida. To oversee the operations of the new division, the company has enlisted the expertise of industry veteran and broker Robert D. Kearney to serve as vice president of real estate services for the company.

"The launch of our Real Estate Services division is an exciting milestone that adds another dimension to our company," said President Jim Ash. "Rob has an excellent reputation and is one of the best in the business. It is a pleasure to welcome him to the Pineapple family."

The Pineapple Corporation launched the new division in order to streamline the exchange of information and real estate listings with the real estate professionals serving Northeast Florida. With the new division, buyers working with real estate professionals in Jacksonville will be able to easily access information about The Pineapple Corporation and its available inventory.

As vice president of the new division, Kearney manages The Pineapple Corporation's sales agents who are fully licensed with the state of Florida and the Northeast Florida Association of Realtors.

Kearney has more than 25 years of experience in the Northeast Florida real estate market. He has been involved in various large-scale projects including Sawgrass Country Club and World Golf Village. In addition to working with The Pineapple Corporation, Kearney is also owner/broker of Kearney Real Estate Services.

The Pineapple Corporation is the fastest growing premier builder of luxury custom and semi-custom homes in Northeast Florida. The company's award-winning designs convey elegance, superior quality and building excellence. The Pineapple Corporation's homes are showcased in the area's most exclusive neighborhoods including Glen Kernan Golf and Country Club, Villini at Glen Kernan and Palermo, the company's new European village-style community.

For more information about The Pineapple Corporation, call (904) 223-7024 or visit www.thepineapplecorp.com.